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Marketing a “Difficult” Concert

Dec 18 2013
Browse archives for December 18, 2013
Ann Drinan
Ann Drinan

Ann Drinan, Senior Editor, has been a member of the Hartford Symphony viola section for over 30 years. She is a former Chair of the Orchestra Committee, former member of the HSO Board, and has served on many HSO committees. She is also the Executive Director of CONCORA (CT Choral Artists), a professional chorus based in Hartford and New Britain, founded by Artistic Director Richard Coffey. Ann was a member of the Advisory Board of the Symphony Orchestra Institute (SOI), and was the HSO ROPA delegate for 14 years, serving as both Vice President and President of ROPA. In addition to playing the viola and running CONCORA, Ann is a professional writer and editor, and has worked as a consultant and technical writer for software companies in a wide variety of industries for over 3 decades. (She worked for the Yale Computer Science Department in the late 70s, and thus has been on the Internet, then called the DARPAnet, since 1977!) She is married to Algis Kaupas, a sound recordist, and lives a block from Long Island Sound in Branford CT. Together they create websites for musicians: shortbeachwebdesign.com.

Ann holds a BA in Music from the University of Wisconsin, Madison, and an MA in International Relations from Yale University.

Read Ann Drinan's blog here. web.esm.rochester.edu/poly/author/ann-drinan

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Editor's Choice

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All orchestras want to “stretch” and offer repertoire that challenges both the players and the audience — that strengthens the symphonic art form and moves us into the future. But selling these concerts to our regular patrons can be very challenging. Orchestras with liberal return policies find subscribers giving in their tickets to the “stretch”[…]

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Something you should read

Dec 14 2013
Browse archives for December 14, 2013
Robert Levine
Robert Levine

Robert Levine has been the Principal Violist of the Milwaukee Symphony since September 1987. Before coming to Milwaukee Mr. Levine had been a member of the Orford String Quartet, Quartet-in-Residence at the University of Toronto, with whom he toured extensively throughout Canada, the United States, and South America. Prior to joining the Orford Quartet, Mr. Levine had served as Principal Violist of The Saint Paul Chamber Orchestra for six years. He has also performed with the San Francisco Symphony, the London Symphony of Canada, and the Oklahoma City Symphony, as well as serving as guest principal with the orchestras of Indianapolis and Hong Kong.

He has performed as soloist with the Milwaukee Symphony Orchestra, The Saint Paul Chamber Orchestra, the Oklahoma City Symphony, the London Symphony of Canada, the Midsummer Mozart Festival (San Francisco), and numerous community orchestras in Northern California and Minnesota. He has also been featured on American Public Radio's nationally broadcast show "St. Paul Sunday Morning" on several occasions.

Mr. Levine has been an active chamber musician, having performed at the Festival Rolandseck in Germany, the Grand Teton Music Festival, the Palm Beach Festival, the "Strings in the Mountains" Festival in Colorado, and numerous concerts in the Twin Cities and Milwaukee. He has also been active in the field of new music, having commissioned and premiered works for viola and orchestra from Minnesota composers Janika Vandervelde and Libby Larsen.

Mr. Levine was chairman of the International Conference of Symphony and Opera Musicians from 1996 to 2002 and currently serves as President of the Milwaukee Musicians Association, Local 8 of the American Federation of Musicians, and as a member of the Board of Directors of the League of American Orchestras. He has written extensively about issues concerning orchestra musicians for publications of ICSOM, the AFM, the Symphony Orchestra Institute, and the League of American Orchestras.

Mr. Levine attended Stanford University and the Institute for Advanced Musical Studies in Switzerland. His primary teachers were Aaron Sten and Pamela Goldsmith. He also studied with Paul Doctor, Walter Trampler, Bruno Giuranna, and David Abel.

He lives with his wife Emily and his son Sam in Glendale.

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Compromised Integrity, Discoveries, Orchestra Life, Orchestral Models, What They Think About Us

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Once a year or so I read something online that stops me in my tracks; not because it tells me something I didn’t know (which happens every 2 minutes or so), but because it forces me to think uncomfortable thoughts. This year’s winner was a post by Emily Hogstad, who has consistently provided, on her[…]

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Another missed opportunity

Dec 12 2013
Browse archives for December 12, 2013
Robert Levine
Robert Levine

Robert Levine has been the Principal Violist of the Milwaukee Symphony since September 1987. Before coming to Milwaukee Mr. Levine had been a member of the Orford String Quartet, Quartet-in-Residence at the University of Toronto, with whom he toured extensively throughout Canada, the United States, and South America. Prior to joining the Orford Quartet, Mr. Levine had served as Principal Violist of The Saint Paul Chamber Orchestra for six years. He has also performed with the San Francisco Symphony, the London Symphony of Canada, and the Oklahoma City Symphony, as well as serving as guest principal with the orchestras of Indianapolis and Hong Kong.

He has performed as soloist with the Milwaukee Symphony Orchestra, The Saint Paul Chamber Orchestra, the Oklahoma City Symphony, the London Symphony of Canada, the Midsummer Mozart Festival (San Francisco), and numerous community orchestras in Northern California and Minnesota. He has also been featured on American Public Radio's nationally broadcast show "St. Paul Sunday Morning" on several occasions.

Mr. Levine has been an active chamber musician, having performed at the Festival Rolandseck in Germany, the Grand Teton Music Festival, the Palm Beach Festival, the "Strings in the Mountains" Festival in Colorado, and numerous concerts in the Twin Cities and Milwaukee. He has also been active in the field of new music, having commissioned and premiered works for viola and orchestra from Minnesota composers Janika Vandervelde and Libby Larsen.

Mr. Levine was chairman of the International Conference of Symphony and Opera Musicians from 1996 to 2002 and currently serves as President of the Milwaukee Musicians Association, Local 8 of the American Federation of Musicians, and as a member of the Board of Directors of the League of American Orchestras. He has written extensively about issues concerning orchestra musicians for publications of ICSOM, the AFM, the Symphony Orchestra Institute, and the League of American Orchestras.

Mr. Levine attended Stanford University and the Institute for Advanced Musical Studies in Switzerland. His primary teachers were Aaron Sten and Pamela Goldsmith. He also studied with Paul Doctor, Walter Trampler, Bruno Giuranna, and David Abel.

He lives with his wife Emily and his son Sam in Glendale.

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Latest Comment

The situation fails the smell test on an increasing number of fronts. Cited legal fees seem excessive in a year…

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Labor relations, Money, Orchestra Economics, Resctructuring, Sustainability, The Apocalypse

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The great Israeli diplomat Abba Eban famously remarked, after the 1973 Geneva Peace Conference, that “the Arabs never miss an opportunity to miss an opportunity.” The same could be said of the Board of the Minnesota Orchestra. At their annual meeting yesterday, the Board passed on the perfect moment to let the current board chair[…]

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Kitschmastide (with examples)

Dec 10 2013
Browse archives for December 10, 2013
Robert Levine
Robert Levine

Robert Levine has been the Principal Violist of the Milwaukee Symphony since September 1987. Before coming to Milwaukee Mr. Levine had been a member of the Orford String Quartet, Quartet-in-Residence at the University of Toronto, with whom he toured extensively throughout Canada, the United States, and South America. Prior to joining the Orford Quartet, Mr. Levine had served as Principal Violist of The Saint Paul Chamber Orchestra for six years. He has also performed with the San Francisco Symphony, the London Symphony of Canada, and the Oklahoma City Symphony, as well as serving as guest principal with the orchestras of Indianapolis and Hong Kong.

He has performed as soloist with the Milwaukee Symphony Orchestra, The Saint Paul Chamber Orchestra, the Oklahoma City Symphony, the London Symphony of Canada, the Midsummer Mozart Festival (San Francisco), and numerous community orchestras in Northern California and Minnesota. He has also been featured on American Public Radio's nationally broadcast show "St. Paul Sunday Morning" on several occasions.

Mr. Levine has been an active chamber musician, having performed at the Festival Rolandseck in Germany, the Grand Teton Music Festival, the Palm Beach Festival, the "Strings in the Mountains" Festival in Colorado, and numerous concerts in the Twin Cities and Milwaukee. He has also been active in the field of new music, having commissioned and premiered works for viola and orchestra from Minnesota composers Janika Vandervelde and Libby Larsen.

Mr. Levine was chairman of the International Conference of Symphony and Opera Musicians from 1996 to 2002 and currently serves as President of the Milwaukee Musicians Association, Local 8 of the American Federation of Musicians, and as a member of the Board of Directors of the League of American Orchestras. He has written extensively about issues concerning orchestra musicians for publications of ICSOM, the AFM, the Symphony Orchestra Institute, and the League of American Orchestras.

Mr. Levine attended Stanford University and the Institute for Advanced Musical Studies in Switzerland. His primary teachers were Aaron Sten and Pamela Goldsmith. He also studied with Paul Doctor, Walter Trampler, Bruno Giuranna, and David Abel.

He lives with his wife Emily and his son Sam in Glendale.

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Polyphonic has Been Absolutely Inundated (OK; a few requests on Facebook, but this is a business where self-promotion seems to require the kind of spin that would make tennis balls spiral off into the next county) with requests for examples of what I was referring to in my previous post. So here goes. One of[…]

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‘Tis the season

Dec 06 2013
Browse archives for December 06, 2013
Robert Levine
Robert Levine

Robert Levine has been the Principal Violist of the Milwaukee Symphony since September 1987. Before coming to Milwaukee Mr. Levine had been a member of the Orford String Quartet, Quartet-in-Residence at the University of Toronto, with whom he toured extensively throughout Canada, the United States, and South America. Prior to joining the Orford Quartet, Mr. Levine had served as Principal Violist of The Saint Paul Chamber Orchestra for six years. He has also performed with the San Francisco Symphony, the London Symphony of Canada, and the Oklahoma City Symphony, as well as serving as guest principal with the orchestras of Indianapolis and Hong Kong.

He has performed as soloist with the Milwaukee Symphony Orchestra, The Saint Paul Chamber Orchestra, the Oklahoma City Symphony, the London Symphony of Canada, the Midsummer Mozart Festival (San Francisco), and numerous community orchestras in Northern California and Minnesota. He has also been featured on American Public Radio's nationally broadcast show "St. Paul Sunday Morning" on several occasions.

Mr. Levine has been an active chamber musician, having performed at the Festival Rolandseck in Germany, the Grand Teton Music Festival, the Palm Beach Festival, the "Strings in the Mountains" Festival in Colorado, and numerous concerts in the Twin Cities and Milwaukee. He has also been active in the field of new music, having commissioned and premiered works for viola and orchestra from Minnesota composers Janika Vandervelde and Libby Larsen.

Mr. Levine was chairman of the International Conference of Symphony and Opera Musicians from 1996 to 2002 and currently serves as President of the Milwaukee Musicians Association, Local 8 of the American Federation of Musicians, and as a member of the Board of Directors of the League of American Orchestras. He has written extensively about issues concerning orchestra musicians for publications of ICSOM, the AFM, the Symphony Orchestra Institute, and the League of American Orchestras.

Mr. Levine attended Stanford University and the Institute for Advanced Musical Studies in Switzerland. His primary teachers were Aaron Sten and Pamela Goldsmith. He also studied with Paul Doctor, Walter Trampler, Bruno Giuranna, and David Abel.

He lives with his wife Emily and his son Sam in Glendale.

All posts from Robert Levine
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Larry Tucker

It's true. So few great arrangements. But there are some....Jeff Tyzik for instance. Also, try to find a great (I…

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…for lousy Christmas carol arrangements. What is it about Christmas music that leads arrangers into the ugly back alleys of kitsch? Is it simply that it takes a genius to make a good arrangement of a good tune? Copland’s handling of the great Shaker hymn tune in his Appalachian Spring would suggest that. (Speaking of[…]

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Alias: A New Kind of Ensemble

Dec 05 2013
Browse archives for December 05, 2013
Ramon Ricker All posts from Ramon Ricker
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Alternative Ensembles, Editor's Choice, Musicians Today

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In 2007 we posted an article entitled, Alias: A New Kind of Ensemble.  Looking back with 20/20 hindsight it can easily seen that Alias was, and still is, part of a trend—a movement among musicians to form “alternative ensembles.” In an effort to understand more about this trend, the Eastman School of Music recently inaugurated[…]

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Being in Tune

Dec 04 2013
Browse archives for December 04, 2013
Tony Woodcock
Tony Woodcock

New England Conservatory President [b]Tony Woodcock[/b] grew up in the Middle East, England, and Wales, where he studied music at University College, Cardiff. After leaving the university, Woodcock took positions with regional music promoters, and later ran the newly opened St. David's Hall, the National Concert Hall and Conference Centre of Wales.

Before coming to the United States, Woodcock held top positions with the City of London Sinfonia/Richard Hickox Singers, the Royal Liverpool Philharmonic, and the Bournemouth Symphony Orchestra. In Liverpool, he played a significant role in planning the 150th anniversary and commissioned Paul McCartney to write his first-ever classical piece, The Liverpool Oratorio.

Woodcock came to the US in 1998, when he was invited to take over the Oregon Symphony. He remained in that position until 2003, when he became President of the Minnesota Orchestra.

Deeply committed to education, Woodcock led the Minnesota Orchestra to win back-to-back ASCAP Leonard Bernstein Awards for Excellence in Educational Programming and secured underwriting to make the orchestra’s popular family
series admission-free.

A self-styled "recovering Brit," Woodcock took steps to permanently cure his condition. In summer 2009, he and his wife Virginia were sworn in as American citizens.

Read Tony Woodcock's blog [l=http://web.esm.rochester.edu/poly/blog/author/tony-woodcock/]here[/l].

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Arts Advocacy, Community Engagement, Education, Higher Education

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Peter Renshaw calls for a new paradigm to address the key issues confronting learning and development in the arts.

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The Baltimore Ravens Support the BSO’s OrchKids Program

Nov 26 2013
Browse archives for November 26, 2013
Ann Drinan
Ann Drinan

Ann Drinan, Senior Editor, has been a member of the Hartford Symphony viola section for over 30 years. She is a former Chair of the Orchestra Committee, former member of the HSO Board, and has served on many HSO committees. She is also the Executive Director of CONCORA (CT Choral Artists), a professional chorus based in Hartford and New Britain, founded by Artistic Director Richard Coffey. Ann was a member of the Advisory Board of the Symphony Orchestra Institute (SOI), and was the HSO ROPA delegate for 14 years, serving as both Vice President and President of ROPA. In addition to playing the viola and running CONCORA, Ann is a professional writer and editor, and has worked as a consultant and technical writer for software companies in a wide variety of industries for over 3 decades. (She worked for the Yale Computer Science Department in the late 70s, and thus has been on the Internet, then called the DARPAnet, since 1977!) She is married to Algis Kaupas, a sound recordist, and lives a block from Long Island Sound in Branford CT. Together they create websites for musicians: shortbeachwebdesign.com.

Ann holds a BA in Music from the University of Wisconsin, Madison, and an MA in International Relations from Yale University.

Read Ann Drinan's blog here. web.esm.rochester.edu/poly/author/ann-drinan

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Students, The Future

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The Baltimore Ravens have announced that not only will the Baltimore Symphony and their OrchKids Bucket Band perform at the Ravens’ Thanksgiving-night half-time show at their game with the Pittsburgh Steelers, they have pledged to give $15,000 to the OrchKids program. Seeing such support from a football team for a symphony orchestra gives me hope.[…]

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11/22/63

Nov 22 2013
Browse archives for November 22, 2013
Robert Levine
Robert Levine

Robert Levine has been the Principal Violist of the Milwaukee Symphony since September 1987. Before coming to Milwaukee Mr. Levine had been a member of the Orford String Quartet, Quartet-in-Residence at the University of Toronto, with whom he toured extensively throughout Canada, the United States, and South America. Prior to joining the Orford Quartet, Mr. Levine had served as Principal Violist of The Saint Paul Chamber Orchestra for six years. He has also performed with the San Francisco Symphony, the London Symphony of Canada, and the Oklahoma City Symphony, as well as serving as guest principal with the orchestras of Indianapolis and Hong Kong.

He has performed as soloist with the Milwaukee Symphony Orchestra, The Saint Paul Chamber Orchestra, the Oklahoma City Symphony, the London Symphony of Canada, the Midsummer Mozart Festival (San Francisco), and numerous community orchestras in Northern California and Minnesota. He has also been featured on American Public Radio's nationally broadcast show "St. Paul Sunday Morning" on several occasions.

Mr. Levine has been an active chamber musician, having performed at the Festival Rolandseck in Germany, the Grand Teton Music Festival, the Palm Beach Festival, the "Strings in the Mountains" Festival in Colorado, and numerous concerts in the Twin Cities and Milwaukee. He has also been active in the field of new music, having commissioned and premiered works for viola and orchestra from Minnesota composers Janika Vandervelde and Libby Larsen.

Mr. Levine was chairman of the International Conference of Symphony and Opera Musicians from 1996 to 2002 and currently serves as President of the Milwaukee Musicians Association, Local 8 of the American Federation of Musicians, and as a member of the Board of Directors of the League of American Orchestras. He has written extensively about issues concerning orchestra musicians for publications of ICSOM, the AFM, the Symphony Orchestra Institute, and the League of American Orchestras.

Mr. Levine attended Stanford University and the Institute for Advanced Musical Studies in Switzerland. His primary teachers were Aaron Sten and Pamela Goldsmith. He also studied with Paul Doctor, Walter Trampler, Bruno Giuranna, and David Abel.

He lives with his wife Emily and his son Sam in Glendale.

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Some historical events are burned into the memories of everyone who lived through them. For my generation, the first such event – and, for me, still the most shocking – was the assassination of President John F. Kennedy 50 years ago today. I was in 8th grade, about six weeks short of my 12th birthday,[…]

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Well… I Won’t Be Welcome There

Nov 19 2013
Browse archives for November 19, 2013
Tony Woodcock
Tony Woodcock

New England Conservatory President [b]Tony Woodcock[/b] grew up in the Middle East, England, and Wales, where he studied music at University College, Cardiff. After leaving the university, Woodcock took positions with regional music promoters, and later ran the newly opened St. David's Hall, the National Concert Hall and Conference Centre of Wales.

Before coming to the United States, Woodcock held top positions with the City of London Sinfonia/Richard Hickox Singers, the Royal Liverpool Philharmonic, and the Bournemouth Symphony Orchestra. In Liverpool, he played a significant role in planning the 150th anniversary and commissioned Paul McCartney to write his first-ever classical piece, The Liverpool Oratorio.

Woodcock came to the US in 1998, when he was invited to take over the Oregon Symphony. He remained in that position until 2003, when he became President of the Minnesota Orchestra.

Deeply committed to education, Woodcock led the Minnesota Orchestra to win back-to-back ASCAP Leonard Bernstein Awards for Excellence in Educational Programming and secured underwriting to make the orchestra’s popular family
series admission-free.

A self-styled "recovering Brit," Woodcock took steps to permanently cure his condition. In summer 2009, he and his wife Virginia were sworn in as American citizens.

Read Tony Woodcock's blog [l=http://web.esm.rochester.edu/poly/blog/author/tony-woodcock/]here[/l].

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Live Music, Performances

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It has been said that though the "educational" kids’ concert is merely a symptom of the general malaise in programming and concert presentation in the main orchestral season. It seems to be down to asking what audience and audience development do we want?

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1
Marketing a “Difficult” Concert
2
Something you should read
3
Another missed opportunity
4
Kitschmastide (with examples)
5
‘Tis the season
6
Alias: A New Kind of Ensemble
7
Being in Tune
8
The Baltimore Ravens Support the BSO’s OrchKids Program
9
11/22/63
10
Well… I Won’t Be Welcome There