Lauren MacDonough
Instructor of Arts Leadership
BIOGRAPHY
Lauren MacDonough currently serves as Director of Marketing for the Rochester Philharmonic Orchestra, a culmination of her education in marketing and her love of the arts. In her role, Lauren handles single ticket marketing campaigns for 34 season concerts and the RPO’s summer concert slate, RPO Outdoors, writing for the RPO monthly e-magazine Movements, and collecting and implementing patron feedback post-concert. Lauren holds a Master of Integrated Marketing Communications from Nazareth University and a Bachelor of Science in Communications with a concentration in Broadcast Journalism from Syracuse University. As a performer, Lauren has acted in film, TV, and theatre for 15 years in and around Rochester and also voices the pre-concert announcements for the Rochester Philharmonic Orchestra. In her spare time, Lauren serves on two non-profit community theatre organizations (Pittsford Musicals and Out of Pocket, Inc.) as Marketing Chair.